Marek Matysiak

Cookie Policy for marekmatysiak.com

Effective from: 01.03.2026

Introduction

This cookie policy applies in particular to the website marekmatysiak.com. Details regarding the use of cookies or related technologies on our customer service platform, including their purposes and how they affect the user experience (if applicable), will be described in the service documentation. For further information, please contact your customer service representative.

What Are Cookies

Cookies are small text files that are placed on your device while browsing websites. They may be persistent, remaining on your device after it is turned off, or session-based, disappearing after the browser is closed. The Marek Matysiak Design website uses cookies and similar technologies that enhance the user experience by recognising the device and personalising interactions. They enable the collection of information that allows for unique, secure, and user-tailored visits.

Cookies help us understand how the website is used, enable smooth navigation, remember preferences, and enhance security. Marketing e-mails, such as newsletters, may contain tracking pixels that monitor whether recipients open them and what actions are taken in relation to them. This enables the assessment of the effectiveness of marketing activities. Marek Matysiak Design may share this data with third parties in order to improve the content and functionality of its pages and to better understand its customers and markets.

Table of Contents:

  1. General Provisions
  2. Definitions
  3. Purposes of Storing and Accessing Information Contained in Cookies
  4. Tools Related to the Collection or Sharing of Cookies
  5. Processing of Information Contained in Cookies Outside the EEA
  6. Accepting, Rejecting, or Changing Cookie Settings
  7. Final Provisions

§1

General Provisions

  1. The owner of the Website and the Controller of personal data provided during the use of the Website operated at marekmatysiak.com is MMXX S.C., ul. Chmielna 2/31, 00-020 Warsaw, Poland, Tax Identification Number (NIP): 5252820923.
  2. The rules governing personal data processing are set out in the GDPR Privacy Policy, available at: https://marekmatysiak.com/privacy-policy/.
  3. The Website uses cookies to deliver services and features tailored to the preferences and needs of its Users. In particular, cookies allow the User’s device to be recognised and the website to be displayed in a manner suited to their individual needs.
  4. Cookies may be temporary, i.e., deleted when the browser is closed, or persistent.
  5. Persistent cookies are stored even after the User has finished using the Website and serve to store information such as passwords or login details, which speeds up and facilitates the use of websites, and allows the User’s selected settings to be remembered.
  6. The purposes of using cookies on the Website and of third-party access thereto are set out further in this document.
  7. Information is processed in accordance with the currently applicable legal provisions, i.e., the Act of 12 July 2024 — Electronic Communications Law, Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (hereinafter: GDPR), and the Act of 10 May 2018 on the Protection of Personal Data.

§2

Definitions

  1. Cookies — small files that are downloaded and stored on the User’s computer or other device, associated with information about how the website is used.
  2. Personal Data — any information that, without disproportionate time and cost, may lead to the identification of a natural person, including their identification, address, and contact data.
  3. Third Country — a country outside the European Economic Area (EEA).
  4. Website — the website available at marekmatysiak.com, through which the User may browse the website content, subscribe to the newsletter, or contact the Data Controller via the contact details or contact forms available on the website, and through which the Buyer may purchase specified Goods and/or Digital Products.
  5. User/Data Subject — a person who voluntarily uses the services and content available on the Website, i.e., browses the pages, places an order, registers, subscribes to the free newsletter, or contacts the Website owner via the contact form.
  6. End User — an entity using a publicly available electronic communications service or requesting the provision of such a service to meet their own needs. A User/Data Subject may also be an End User.

§3

Purposes of Storing and Accessing Information Contained in Cookies

  1. The Website uses cookies for the following purposes:
    • adapting the content of the Website to the individual preferences of the User and optimising the use of the website (display tailored to the User’s needs — functional cookies);
    • conducting analyses and generating statistics that provide information on how the User uses the Website, thereby enabling the improvement of its structure and content;
    • marketing and/or remarketing purposes, including the delivery of targeted content, in particular to Users who have visited the website or the Data Controller’s fan page on the Facebook and/or Instagram social media platforms.
  2. The data contained in cookies will be archived and used for the purposes of statistical analysis and the assessment of overall user traffic on the Website.
  3. The data contained in cookies is not combined with personal data provided by the User during the conclusion and/or performance of a contract or contact with the Data Controller.

§4

Tools Related to the Collection or Sharing of Cookies

In order to analyse traffic on the Website, traffic sources, and to optimise marketing activities, the following tools have been installed on the Website:

  1. CookieYes

    A cookie consent management tool provided by CookieYes Limited, 3 Warren Yard, Warren Park, Wolverton Mill, Milton Keynes, MK12 5NW, United Kingdom. It saves the user’s consent preferences (cookieyes-consent), which are respected during subsequent visits to the Website. The cookie is valid for 1 year. More information at: https://www.cookieyes.com/privacy-policy/
  2. Google Analytics

    A tool provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, which enables the analysis of User traffic on the Website and its sub-pages (country/city, number of visits, pages viewed, duration of visits, etc.).

    Main cookies used by Google Analytics:

    “_ga” — enables the service to distinguish individual Users; validity period: approximately 1 year and 1 month;

    “_ga*” — used to store and count page views; validity period: approximately 1 year and 1 month.

    Each Google Analytics cookie is unique to a specific service and therefore cannot be used to track a user or browser across other, unrelated websites.

    Privacy settings in Google services may be changed by the User. More information at: https://policies.google.com/privacy

    To permanently block cookies collected by Google Analytics, the User may use the browser add-on developed and provided by Google LLC at: https://tools.google.com/dlpage/gaoptout
  3. Google Ads

    An advertising tool provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, enabling the placement of advertisements in the Google search engine, as well as conversion tracking and remarketing in conjunction with cookies collected by Google Analytics. More information at: https://policies.google.com/privacy
  4. Piksel Facebooka

    A tool provided by Meta Platforms, Inc., Menlo Park, California / Meta Platforms Ireland Limited (formerly: Facebook Inc.), which enables the measurement, optimisation, and creation of custom audiences, allowing the collection of information about the User’s use of the Website and the delivery of targeted content on social media (Facebook/Instagram).

    To manage privacy settings on these social media platforms, the User may change their preferences and settings at any time. More information at: https://www.facebook.com/privacy/

    The Facebook Pixel enables the creation of custom audiences and/or lookalike audiences based on individuals who have already interacted with the Website or with the Data Controller’s materials shared on the Facebook and/or Instagram social media platforms operated by the Data Controller. The data retention periods for data provided by the Facebook Pixel are as follows:
    • website (Website) — a maximum of 180 days from the interaction with the website;
    • Facebook fan page — a maximum of 365 days from the interaction with the account;
    • video shared on the Data Controller’s Facebook fan page — a maximum of 365 days from the interaction with the material;
    • events organised or co-organised by the Data Controller on the Facebook fan page — a maximum of 365 days from the interaction with the material.
  5. ContentSquare

    An analytics tool provided by Contentsquare SA, 7 rue de Madrid, 75008 Paris, France, used to analyse traffic and actions performed by the User on the Website. It enables the analysis of user experience, interaction tracking, and Website optimisation.

    Cookies used by ContentSquare:

    “_cs_c” — stores the user’s consent to tracking; validity period: approximately 1 year and 1 month;

    “_cs_id” — stores a unique user identifier; validity period: approximately 1 year and 1 month;

    “_cs_s” — stores the number of pages viewed within a session; validity period: 1 hour;

    “_cs_same_site” and “_cs_root-domain” — technical cookies necessary for the proper functioning of the tool; validity period: session.

    More information at: https://contentsquare.com/privacy-policy/
  6. JetPack

    A tool provided by Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA, integrated with WordPress, used for Website traffic analysis and performance optimisation.

    Cookies used by JetPack:

    “tk_ai” — stores a randomly generated anonymous identifier used for general analytics; validity period: 1 year;

    “tk_lr” — analyses traffic source (referrer) behaviour; validity period: 1 year;

    “tk_or” — analyses traffic source (referrer) behaviour; validity period: approximately 1 year and 1 month;

    “tk_r3d” — collects internal user activity metrics; validity period: 3 days;

    “tk_tc” — records details about how the user uses the Website; validity period: session.

    More information at: https://automattic.com/privacy/
  7. MailerLite Subscription Form

    Cookies enabling the display of the subscription form on the Website and allowing the subscriber to sign up for the newsletter, provided by MailerLite Limited, Ground Floor, 71 Lower Baggot Street, Dublin 2, D02 P593, Ireland. More information at: https://www.mailerlite.com/legal/privacy-policy
  8. YouTube Plugin/Widget

    Enables the User to navigate to the YouTube channel operated by the Data Controller on that platform. Tool provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Users are additionally subject to the privacy policies described on that platform, in particular at: https://policies.google.com/privacy
  9. LinkedIn Plugin/Widget

    Enables the User to navigate to the LinkedIn platform and the professional profile operated by the Data Controller on that platform, provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-7329, USA. Users are additionally subject to the privacy policies described on that platform, in particular at: https://www.linkedin.com/legal/privacy-policy
  10. WordPress Technical Cookies

    The Website also uses cookies necessary for the proper functioning of the WordPress system:

    “wpEmojiSettingsSupports” — a technical cookie that checks whether the user’s browser supports emoji; validity period: session.

§5

Processing of Information Contained in Cookies Outside the EEA

  1. The processing of data contained in cookies by providers whose registered offices and/or servers are located in a third country will involve the transfer of such information outside the European Economic Area (EEA), in particular the user’s IP address and/or information about the pages visited.
  2. The transfer of data contained in cookies to the United States of America (USA) is carried out on the basis of the European Commission’s adequacy decision of 10 July 2023, establishing an adequate level of protection of personal data ensured by the EU-US Data Privacy Framework with respect to providers listed by the U.S. Department of Commerce, such as: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Meta Platforms, Inc., Menlo Park, California, USA.

§6

Accepting, Rejecting, or Changing Cookie Settings

  1. Upon entering the Website, the User may accept the use of cookies for the purposes described above, reject them, or consent only to selected cookies.
  2. Pursuant to Article 399(2) of the Act of 12 July 2024 — Electronic Communications Law, the User may grant consent through the settings of the software installed on their terminal telecommunications equipment or the configuration of the service.
  3. The User’s consent to the installation, storage, and sharing of cookies is voluntary. Consent may be withdrawn at any time. The User may delete and/or disable cookies in the web browser used to browse the Website at any time, or select the appropriate cookie settings on the Website using the tools or other cookie management functionalities provided for that purpose by the Website owner.
  4. To manage cookies, the User may use the functions available in the browser currently in use. Cookie management instructions are available on the websites of browser providers, in particular:
  5. The User’s consent is not required if the storage of or access to information contained in cookies is necessary for the transmission of an electronic communication over a public telecommunications network or for the provision of a telecommunications service or an electronically supplied service requested by the end user.
  6. Entities providing services by electronic means may install software on the terminal telecommunications equipment of a subscriber or end user intended for the use of such services, or use such software, provided that the subscriber or end user:
    • is informed directly, in an unambiguous, easy, and understandable manner, prior to the installation of the software, about the purpose for which the software will be installed and the ways in which the service provider will use the software;
    • is informed directly, in an unambiguous, easy, and understandable manner, about how to remove the software from the end user’s terminal telecommunications equipment;
    • grants consent to the installation and use of the software prior to its installation.
  7. Deleting or disabling cookies may cause difficulties or limited functionality of certain parts of the Website (this applies to functional cookies). Some cookies may be necessary for the proper functioning of the Website, including the remembering of User settings and/or the display of content on the specific type of device used by the User.

§7

Final Provisions

In the event of a change to the applicable Cookie Policy, in particular when required by the technical solutions implemented or changes in legislation concerning the privacy of Users, appropriate amendments shall be introduced to the above provisions, which shall take effect 14 days after their publication on the Website.